When shopping for a product, the first initial glimpse counts. In that split second when the product catches our eye, we will decide whether we are initially interested in the product or dismiss it. High quality product images can improve the customers shopping experience, whether they are used for a catalogue, brochure, or the world of ecommerce.
Commercial Photography is used to sell a product or service with the intent to promote your business. It can be integrated into all of your marketing materials and helps to enhance your campaigns. Whether on social media, digital adverts, website, billboards, or brochures Commercial Photography can will boost your brand.
Editorial photography focuses on producing images that are conceptual and aim to tell a story. It is the type of photography featured in magazines or noticed in advertisements and billboards. The aim is to WOW! and really catch the end-consumers attention. A range of different styles and genres can be achieved within editorial photography but often the image is placed to support the text. It can contribute to building your brands persona & how you want to be valued in a consumer’s mind.
Jewellery photography is very focused around how we can deliver the WOW factor to the end consumer. The intricate nature of jewellery requires extra care when shooting to capture the finer details & really show off your product.
When it comes to online shopping, consumers want to see a product in action. They are more likely to be impacted by an image that shows how a particular product can relate to or better their everyday life. This is why influencer styled imagery can be seen as lifestyle photography to provide a real insight into how your products will work for them.
First impressions are everything in the world of Ecommerce. Consumers have the ability to go away and do their research and decide if they want to purchase that product. This is why shoppers have become a lot savvier and harder to win over. They need to believe that the businesses they are buying from are reliable within the first few seconds.
Advertising is a clever combination of striking visuals complimented by a supporting narrative or creative copywriting. The purpose of photography for advertising is to catch the attention of a consumer and leave a lasting impression.
Supercharging your ideas!
Your media represents your brand, which is why consumers gain a first impression of your product or service from the media you put out into the world. No matter what industry you’re from, high quality content will always help to inspire and grow your business. By investing in professional photography you will be able to enhance your marketing efforts in a variety of ways to stand out against the competition.More about Our Studio