We have all noticed the power social media has in modern day advertising. Regardless of the social platform, it is an area which every business is expected to be present on. Thanks to social media, the marketplace has become even more accessible for smaller brands to break through the noise, meaning greater competition.
A teaser video can help you get ahead with advertising even before the product has reached its final stages in manufacturing. It is an amazing way to create a buzz around your product, service, or event before the prelaunch as the end-viewer is given a sneak preview. An effective teaser will transfer enough high quality, direct information within a short amount of time.
It is an exciting way to catch the attention of your target consumer! Whether this be on Facebook, Instagram, YouTube, LinkedIn or Twitter, the same video can be re-purposed among all platforms. It is important to have an understanding of where the final deliverables will be shown. For example, if creating an asset for Instagram Stories we should use a 9:16 vertical ratio rather than the standard 16:9. Or alternatively, making the most of the retail space available and cropping to a square 1:1 ratio.
Usually, a social teaser may only show extracts or elements of the main video, rather than the whole story. The aim is to intrigue the consumer, by building suspense – without giving too much away. It is a fantastic way to build excitement by hinting that something is about to happen. They work well in engaging consumers to convert over to the website.
Tech savvy consumers are now faced with having shorter attention spans. Which is why a teaser video alternatively may be used to highlight key parts of a whole video to gage the end-viewers initial interest to follow a link to watch the main video. Their attention would need to be captured initially within the first couple of seconds of a video.
We have seen the emergence of video-first content receiving the highest conversions, through the rapid growth of TikTok. So, without a doubt there is a definite need for this content!
Around half of the entire global population uses social media! This means that your brand communications can reach wider audiences than ever before. Whether you achieve this through paid or organic reach, videos for social media can leave an impression regardless of your budget.
Of course, every brand is aiming to achieve some sense of virality. Social media users are likely to react and reshare a video which has impacted them in anyway, this is a great way to improve your organic reach and build your brand awareness. A great way to directly convert the viewer over to your website!
When we become your visual content partner, we will work in line with your vision. First of all, you would need to explain your goals and what you are aiming to achieve from producing the video whether this be increasing Click-throughs, Conversions, or Brand awareness?
We will work in collaboration with you to make sure that we achieve the Right Message for the Right Audience. We take an approach that refers to data directly from the brain can explain processes that consumers are unable to self-report. This provides us with an exclusive insight to the way that we understand and become persuaded by message. This is how we create unique content, that creates an impact and of course, converts.
Enquire today, we’d love to chat with you about your next project!
Get in touchA great company to work with- A true testament to their high industry credentials, WeBelieve creates best in class content always aiming to outperform any brief given. They work at speed and always happy to help on last minute projects, again with quick turn around which is always very helpful. I highly recommend this wonderful company.
Professional, knowledgeable and creative team who took our vague vision and transformed it into a fantastic promo video. The team really listened to our ideas and were enthusiastic and engaged throughout. We were given the opportunity to be involved every step of the way and they were never afraid to steer us in different directions where needed. Ultimately the final product was better than we had imagined and we couldn't be more delighted.
Very professional studio that have a hugely talented, creative and friendly team with expertise across a wide range of areas. Always go above and beyond to achieve the best results for their clients- highly recommend!
WeBelieve Media are a fantastic team, delivering a consistently professional and personal service. They go above and beyond to deliver results which surpass expectation and we love that both Jack and Adam aren't afraid to get personally involved during any stage of production. Highly recommend.
Great working with these guys, hope to do more work with them soon! Not only did they help us as a business but they have advised us on numerous occasions to give us help outside of our project we were working on!
Thanks for such a professional job We Believe Media! Truly amazed at how much goes into such short videos and attention to detail was superb! Very committed company and a great team to work with...
Awesome Pre-Roll, awesome guys to work with. Highly recommended!
Great job guys! Really showed our products in the best way possible!
