CGI, Content Creation, Copywriting, Graphic Design, Motion Design, Photography, Social Media, Video Production
The Challenge
With a well established working relationship with the Haier Europe UK Group across product and trade marketing, we were approached by the EU team to produce content for the consumables and accessories ranges. The brief was to design a new content activation toolkit for volume products with a lower RRP across imagery, carousels, banners and video.
The Solution
Across a huge brandstore menu including home page, product ranges and brandstory, our designers created a suite of asset leaning on clever iconography and feature benefit explainer. The result was rich, premium and packed with consumer information - a solid offering and the consumers agreed.
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