WF XP Printers Campaign


Photography, Video Production

The Challenge

Having pitched and won the opportunity to work on Epson's latest EMEA product launch, the WF XP printer range demanded high production value and 'big thinking'. With deliverables across video and photography and with conceptual designed spaces, the shoot needed not only a state of the art location house that could be turned into a conceptual office environment for certain shots, but also a vast cast including models and animals.

The Solution

The result was a considered, inspired and executed suite that delivered not only on asset deliverables but content that worked across the wider EMEA market. With mass production behind photography for use in ecommerce and marketing requirements, the videos also saw lifestyle led story to bring the features to life.

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